COCOXIM COCONUT MILK

COCOXIM COCONUT MILK

1. CHALLENGE

It’s a launching campaign for coconut milk drink. However, Cocoxim is known for a brand of original coconut water.

2. OBJECTIVE:

Build brand awareness, brand trust & trial volume From November 01st, 2019

3. TARGET AUDIENCES:

  • Male, Female, 18+, nationwide
  • 3 groups: officers, patient, vegetarian

4. WHAT WE DO:

  • Key Message: Khởi nguồn năng lượng xanh – Sống trong lành từng khoảnh khắc
  • Facebook, Instagram, KOLs & Influencers
Info

Launching products campaign

Date:

19 Tháng Ba, 2020

Category:

Case Study

Address: Landmark 2, Vinhome Central Park, 208 Nguyen Huu Canh, Binh Thanh District , HCMC

Phone: 028 36200689

Email: dung.dang@thelamp.vn